Day 3: “The Candy House”
Apart from baseball, one other superior thing a few holiday weekend is reading. This weekend I’ve been obsessed with The Candy House, the most recent ebook by Jennifer Egan. Egan has a knack for peering into the not-too-distant future and displaying you a world that has been altered by technology. For instance, The Sweet House begins in 2010 with Bix Bouton, a social media megamogul, worrying that he “can’t do it again.” Later chapters, set in 2023 or later, encounter characters residing in the world that Bix has (again) modified: By means of a know-how called “Own Your Unconscious,” Bouton’s firm, Mandala, now allows any client to have their entire reminiscence downloaded and made reviewable. Her riffs are plausible however not inevitable, which is what makes them so fascinating, compelling, and disturbing. Whereas many cannot resist the urge to review and relive their previous, the know-how also gives rise to the extra highly effective – and doubtlessly sinister – Collective Consciousness, in which the recollections of anyone within the system will be accessed and viewed.
Need to know what your friends really considered you during your rebellious section? Need to know what a well-known individual was actually wish to those that knew them? The title is a reference to previous fairy tales like Hansel and Gretel through which the children can’t assist treating themselves to sweet from the witch’s house, though they know it should probably make them break. Much of it’s there, accessible to anybody (anyone willing to pay a charge to Mandala, that’s) in the Collective Consciousness. That can be too straightforward to write off. Egan’s characters aren’t residing in a dystopia. Instead, like us, they’re abruptly transferring down a path of technological change that makes many great issues attainable but at all times seems to create just as many complications as it resolves (or extra). Ultimately, Egan’s characters are usually not victims, however neither are they victors. They stay ineluctibly human despite all of the “progress” humanity has achieved, suffering for and finding comfort in the innermost sphere of human existence that expertise – even in the age of the Collective Consciousness – someway can’t attain.
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But it’s definitely a false alternative to supply us both privacy or liberation. Zuboff understands that pitting privateness towards expertise is a convenient means of eroding human beings’ free will and company. ” Her use of the word “dependency” here doesn’t feel accidental; in securing a inhabitants of consumers dependent on their merchandise, tech giants play god, utilizing their omniscience to keep up their very own domination. But educating individuals about the dangers of something — a drug, say, or a cult — is one factor. Offering them with an antidote to the poison is another. It is a love letter to the art of fiction writing, the antidote she proposes for this homesickness. Egan’s novel, omniscient in its own approach, is a unique sort of homage to free will. Fiction writers, too, know we lengthy to privately commune with the collective consciousness, one past our own. They, too, make educated predictions about our behavior.
If the fairy tales don’t work to teach us this lesson — that nothing is free — then what sorts of cautionary tales do help us to see? Egan’s novel expansively explores these dilemmas of human consciousness: our longing for cautionary tales, and our refusal to hearken to them. This e-book lets us peer in on many, many intricate (and recognizable) people’s lives, all of whom are battling their own demons. In her elliptically related vignettes, which come to really feel like aloof (not quite estranged) cousins of each other, Egan has created an assemblage of these many human candy houses: from literal Beverly Hills homes that appear paradisiacal and end up hellish, to imagined ideas of residence that buckle below the load of nostalgia or fade beyond recognition when held up to the cruel gentle of others’ perceptions. There are scenes of confrontation over the position of a neighbor’s fence; there are drug-fueled orgies in a home in the middle of a redwood forest.
In Mandala, Bix’s firm, Egan imagines a more literal version of Fb: externalize your reminiscences! Keep a file! But I might call Bix a humane, anti-Mark Zuckerberg. The distinction between know-how invented in service of revenge and one invented in service of justice: Facebook steals our data with out our consent, while Personal Your Unconscious provides you default proprietary management over your recordings. That is, until you want to share your content material with the Collective Consciousness, another expertise of Mandala’s. Whereas (per The Social Network’s mythos) Zuckerberg thought up Fb because a woman dumped him and he wished to stalk her and different ladies (can we ever talk about the sexually violent roots of our main social institutions?), Egan’s Bix Bouton thinks up Personal Your Unconscious due to a different kind of loss: the unintended demise of a pal, on a drunken night that could’ve gone in any other case. The Collective Consciousness is a form of public database of people’s anonymous, “freely” given recollections, which can be searched by date, time, longitude, and latitude.
It’s a real smorgasbord of candy houses, every as delectable because the earlier. But the most double-edged of the sweet homes on this novel is our old pal, the Web — and each of these different sweet homes could in truth be allegories for this largest one. For this story, Egan has invented a fictional type of social media, which includes having the ability to “externalize your consciousness” in the form of literal videos of your reminiscences, which you’ll then watch and share. Going again by way of Zuboff’s e book, I used to be struck to seek out that she, too, talks of houses and homes, each literal and figurative. Though it’s not the one driving pressure of battle within the novel, it is the existential stage on which her gamers play out their personal dramas. After an analysis of the technology within the very first “Smart House,” examined in 2000, Zuboff begins to think of the violation of the private domain by tech firms (assume “Alexa” or “Siri”) as a metaphor for these companies’ other extra insidious invasions.